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Remember that holiday romance I kept telling you about?

Yeah, well, it’s out. BUT — since it’s a contemporary romance, I’ve released it under the Natasha M. Stark name (it’s a marketing decision — people who liked To My Muse and Grading the Curve don’t necessarily want to read my SF/fantasy/paranormal romance, so I’m giving them their own pseud for my contemporary romance).

One Sweet Christmas is the tale of jaded PA Rose Shaffer who does NOT believe in Hallmark moments or small town romance, thank you very much. After her Chicago socialite employer dies, she gets an offer of a free room for a month in LA while she looks for work in the Land of Personal Assistants. On her way there, however, her car breaks down near the ski town of Crystal Mountain, CO, where she meets Eric Kaufman, Hot Baker and former contestant on Let’s Bake, America! (at least, until he wound up punching the male judge and storming off the show).

Eric’s been asked to make a wedding cake for an IG influencer on short notice. When his assistant breaks both arms in a skiing accident, Rose gets roped in to help Eric finish the cake. Needless to say, hijinks ensue after that, and a ridiculously cute niece, a crafty dad, and a somewhat plaster-covered assistant baker add to the fun. (As my editor said, “Damn you, I couldn’t put it down!”)

This, by the way, is going to be the highlight of my week since Ramón and I are doing the reasonable thing and staying home for Thanksgiving. I’ll miss making my oven-roasted Brussels sprouts for the editor and her family, but in this time of COVID-19 it’s not worth the risk. We’ve managed to make it through eight months of staying home except for store trips and medical visits, and we’re both still okay so far — I’d like to continue that run until a vaccine is available.

So as we patiently wait for ballots to be counted

I’m trying to keep busy by tackling various cleaning projects and finishing this Christmas romance novella that I started two years ago. I’m already at 17,400 out of a projected 24K so it’ll be done by the end of the week if I get a good tail wind.

And why am I working on this and not Cross Current, you ask? It’s this little thing called the US presidential election that’s yeah, kinda cutting into my concentration. It’s easier to write about a bantering PA and baker than it is to write about a newly-divorced history teacher coming to terms with the fact that he not only has four fated mates but is the new Oracle of the Waters.

Mind you, I haven’t stopped working on Cross Current at all, and once things are settled on the whole “who’s going to be running the country for the next four years” question I’ll go back to it. But this delay means that I probably won’t be able to get it out on 11/24 unless a miracle occurs, and I really do need to get one title out this month. So One Sweet Christmas it is.

So why do I care about getting a title out this month? Because the changes I’ve been making to my approach to indie publishing are starting to show fruit. From January through August of this year I made about $30 a month on Amazon sales, which frankly is pretty crappy. I implemented my changes in September (got serious about Amazon ads, made a plan to release at least one title a month, bumped up all my series starters from 99¢ to $1.99) and made a little over $150, then made $218 in October. My sales goal this month is $300, and I just checked my Amazon royalties — I’ve already cleared $31, the amount I was making per month from January to August, and it’s only November 4th. If I can get One Sweet Christmas out over the weekend, I can take advantage of the holiday romance boom, as well as appeal to anyone who’s burnt out after this week and just needs a pleasant, funny holiday romcom.

Then it’s back to work on Olympic Cove. Soon, my preciouses, soon…